Top 10 Untold Truths of Kool-Aid

Top 10 Untold Truths of Kool-Aid

August 18, 2019 100 By Bertrand Dibbert


Kool-Aid is so much a part of the American
culture that there’s even an expression involving the popular drink. Now to be fair the expression in question
“drinking the Kool-Aid” has nothing to do with the flavored drink mix but the point
is Kool-Aid has established itself in the American psyche. Just like other popular American brands like
Coca Cola, McDonald’s, and Hollywood. But that doesn’t mean that most people know
everything about it. So it’s time to stir up the top 10 untold
truths of Kool-aid. Before the Powder there was Liquid We all love Kool-Aid. The fruity drink comes in small and neat packets
that contain the powder. And as we’ll see later, you can do so much
more with that powder than just mix it with water and drink it. But for the generations of people who grew
up to the familiar look and taste of the Kool-Aid packages, the idea that the drink came in
other forms than as powder would seem alien and bizarre. But the truth is almost a hundred years ago,
Edwin Perkins was still working out of his mom’s kitchen selling his fruit concentrate
which came in the form of a liquid. Perkins was facing a big problem. The liquid was difficult to ship and it was
also costly. It was called Fruit Smack and apart from the
connotations that such a name would have 40 years later among the hippies, it wasn’t
selling so well. So Perkins went back to his mom’s kitchen
in Hastings, Nebraska, barricaded himself there and vowed he wouldn’t come out until
he found a solution. Which he eventually did, by extracting the
liquid out of the fruit concentrate leaving only a powder. And that’s how the powder form of the drink
was born. Perkins would later move to Chicago and sell
his business to General Foods. But Nebraska still treats Kool-Aid as its
biological child. It’s the official soft-drink of the state
and every year they celebrate Kool-Aid Day. Kool-Aid Survived the Depression Having just found a way to solve all your
shipping problems and changing the very essence of your product are crucial steps to making
your business thrive. But what can you do when economic collapse
brings the country to a standstill? Edwin Perkins was just beginning to enjoy
the fruit of his labor and getting ready to move the center of operations from his mother’s
kitchen to a much larger facility when Wall Street crashed. Everywhere businesses were closing, millions
of people lost their jobs and economic doom hovered all over the globe. As dire as the financial prospects of his
new product looked, Perkins wasn’t deterred. The shrewd businessman knew that people still
needed their pitcher of fruit juice no matter how hard up things were. If for nothing, at least to keep a sense of
normalcy in their otherwise chaotic lives. What started as a 10-cent packet of fruit
powder was later cut down to a nickel a piece. Now even in the Dust Bowl states, a nickel
was nothing. So while other large corporations were shutting
down branches and factories all over the country, Perkins’ Kool-Aid was going through a boom. People couldn’t get enough of the cheap
fruity drink. And by the time the economy turned around
the company emerged intact if not stronger. Fighting in World War II Surviving the depression by cutting down prices
and appealing to people’s need for a cheerful drink at the end of the day is one thing but
when a global war comes knocking on your door, that’s a whole different ball game. And it’s not just out of patriotic fervor
that you feel the need to contribute to the war effort. There are logistical factors at play here. Like, for example, the need to ration sugar
on a national level. Sugar has always been at the heart of people’s
lives and many businesses relied on the precious substance to keep running. That included Perkins and his Kool-Aid as
well. Without sugar, you can’t produce as many
packets of your fruity drink. But there was also another problem. People just seemed to have lost interest with
the drink which had helped them get through the Great Depression. Now that was a novel problem that required
a different solution. And Perkins found a way out as he usually
did. With the troops fighting on the front, they
needed something fruity and sweet to keep their energy and morale up. Perkins stepped in to fill that need. Over the next 4 years, Perkins Products Co.
shipped millions of boxes of lemon flavored fruity powder to the troops fighting on the
other side of the world. Now those boxes didn’t carry the Kool-Aid
brand on them but they contained the same powder that those same soldiers were raised
on when they were growing up. Kool-Aid To Wash Dishes We mentioned that Kool-Aid had other purposes
besides quenching your thirst. Over the years people have found creative
ways to use Kool-Aid which the enterprising Perkins hadn’t even thought of. As we all know he was just trying to find
other ways to make it easier to ship his fruit juice when he stumbled upon the powder thing. What he didn’t realize was that by selling
his colorful fruit mix as powder he opened up so many possibilities for the bored customer. One of those is using it as a dishwasher cleaner. There will be more outlandish usages on this
list but this one really takes the cake. Now, mind you, you can’t just dump any flavor
in your dishwasher and hope it will do the trick. You have to use the lemon flavor. Apparently, the lemon content is so strong
in those packets that it will dissolve any stain and leave your dishes sparkling. And there’s no magic involved. As we all know the best dishwasher cleaners
are lemon-based. Lemon has the ability to break down fat and
remove grease off surfaces. When you run out of dishwasher liquid and
you don’t feel like going to the nearest store just to get a bottle, then you can empty
a few packets of Kool-Aid in a glass of water, mix them well then feed then juicy liquid
to the dishwasher. It will work flawlessly. And the dishes will smell nice as well. The Kool-Aid Man Has Been Around for Ages The pitcher has always been associated with
Kool-Aid almost since its early beginnings. But once TV ads became a thing, Kool-Aid needed
to redesign their unofficial mascot to make it more suitable for the new media. And that’s when the Kool-Aid Man was born. The very first ad to feature this vivacious
pitcher involved it bursting through the walls of a bowling alley to help some thirsty kids. But this wasn’t the only stunt the pitcher
did. Over the years it will recreate this same
scenario. There are a bunch of children playing one
sport or another and it’s hot and the players are thirsty. Then one of them will call for the Kool-Aid
Man who jumps in to save the day. And it worked. The pitcher became a humanoid and worked tirelessly
to save children from the dangers of thirst everywhere. It became as recognized a mascot as the McDonald’s
clown Ronald McDonald. But that’s not the only way Kool-Aid made
some advances at popular culture. Once video games became a thing and children
stopped playing outdoors, Kool-Aid didn’t hesitate to jump on the bandwagon. The Kool-Aid Man Video Game Believe it or not, that was a thing at one
time. Chances are your parents played the game when
it first came out in 1983. That’s how popular Kool-Aid was during the
second half of the 20th century. Keep in mind that video games were not as
ubiquitous as they are today. So to have a game that involves our gallant
pitcher trying to save a lake of juice from an attacking horde is a good example of how
big the mascot was on the cultural scene. The game was available for the Atari 2600
which is the granddaddy of all game consoles. Yes, the concept was simplistic and the graphics
were 8-bit and 2 dimensional, but the game was a hit. The way you played, you controlled the hero
and tried to keep falling thirsty enemies from the top of the screen out of the lake. If they reached the lake they’d drain it
of its precious juice which of course was Kool-Aid. And you win by keeping the lake full. Kool-Aid as Hair Dye And here’s another example of how to use
Kool-Aid to give yourself the look you always wanted. This unusual way to use Kool-Aid has been
around for some time and there are many recipes online. In its simplest form, you’d use Kool-Aid
the same way you’d use any other hair dye product. Just remember that if you’re going to try
this at home, the results are not always what you’d expect. Also, we wouldn’t recommend this as a substitute
for other legitimate hair dyes. Now that we’ve got this out of the way,
let see how people use Kool-Aid to add snazzy highlights to their locks. Usually, you’d need two packets of any color
you like. Mix them well in two glasses of water and
boil the mixture. If you want a bright and daring color you
can use 3 packets in one glass of water. As long as you’re experimenting, the sky’s
the limit to how creative you can get. With the dye still hot, drop the locks of
your hair, you want to taint in the bowl. Make sure not to scald yourself. You’ll need to do the hair dunking a few
times to make sure each individual hair has got its fill of the sugary color. When you feel your hair strands are saturated,
remove your hair and let it dry. The Kool-Aid Delicacy The origins of this delicacy are not known. But for years the South has had its own way
of enjoying Kool-Aid. They mix it with pickles to create a delicious
snack called Koolickles. Maybe it had its roots in the Great Depression
or maybe it just happened by chance. The thing is, though, Koolickles are easy
to make. If you love both pickles and Kool-Aid then
you can combine them to create something totally new and totally your own. All you need is a few packets of Kool-Aid,
sugar, and a jar of dill pickles. If your pickles are whole in the jar you might
need to slice them to make sure they get the Kool-Aid flavors. Having purple pickled cucumbers might surprise
your guests but they’ll swear by the new exotic taste of this unusual pickle. As with every other use of Kool-Aid on this
list that doesn’t involve drinking the juice, you need to use discretion as to how much
you’d need to add. Adding too much will cover the natural flavors
of the pickles and leave you with sweet morsels with a hint of brine. Adding two little and you won’t get anything
much different than normal pickles. The Deep Fried Variety Knowing how humans have a propensity to drop
anything they get their hands on into a pot full of boiling oil, we have to wonder how
this latest culinary addition took so long. The year is 2011 and one chef decided that
of all the uses of Kool-Aid nobody had thought of frying the multi-purpose powder yet. And the chef was going to remedy that oversight
immediately. The base of the dish was thick batter with
a generous helping of Kool-Aid to add color and flavor. Once the mixture touches the hot oil it reveals
bright colors one usually wouldn’t associate with fried food. But how about the taste? Well, it tastes like a very weird looking
donut. Sugary, yes. Fruity, no doubt. But it still tastes like fried dough. So while there were no major breakthroughs
in the field of taste and flavor, the shape and textures were totally groundbreaking. But unlike Koolickles, this friend version
of Kool-Aid didn’t catch on. Once the novelty wore off, the new dish simply
faded away from memory. Which is a blessing to say the least. We already have enough varieties of fried
food to make our hearts ache. No More Kool-Aid Stains For years people have struggled with Kool-Aid
stains. Many rugs had to be thrown away or shifted
around so that the embarrassing stains would hide under the furniture. Even the Kool-Aid hair dye recipes online
keep warning you about the mess left behind once you’re done tinging your hair orange
or purple. They recommend alcohol to remove the stubborn
stains. But these are things of the past. Now that the company has come up with a magical
recipe that doesn’t stain. It’s called Kool-Aid Invisible. And it simply leaves no traces or colors when
mixed with water. Of course, that’s bad news for all the people
who were relying on Kool-Aid as an affordable hair dye. So while rugs and carpets everywhere celebrate
and all moms release a sigh of relief, the old powder with its adamant stains still has
its own fans. Which just goes to show that not all progress
is welcome and not all advances in science will be met with jubilation. And really, who wants to be drinking clear
colored cherry or grape Kool-Aid? Part of the fun is sticking out that purple
or red tongue after drinking a glass. Stay right here for more of our great videos. Just tap that screen. Checking us out for the first time? Then go ahead and hit that subscribe button
and ring that bell to join our notification squad.